Why You Need A Co-Founder

Why You Need A Co-Founder

Launching a startup is not easy. Keeping it running and even growing at a sustainable rate is even more difficult. According to Forbes, 90% of startups fail. In Nigeria, in particular, 80% of SMEs are said to fail within the first 5 years. For Paul Graham, the founder...
The Value Of A Customer

The Value Of A Customer

Customers are the most important assets in every business. This is why customer acquisition and retention are essential to the growth of an organization. However, with these individuals having a lot of choices to make from a number of vendors, it becomes hard to...
Workplace Romance: How To Manage It

Workplace Romance: How To Manage It

In this era of increased reported sexual harassment cases, heightened by the #MeToo movement, firms need to be proactive in handling romance in the workplace. Google, one of the largest companies in the world, was caught up in the middle of a storm last year when it...
Dealing With Difficult Customers

Dealing With Difficult Customers

You’ve probably heard the saying, “The customer is always right”, but what if the customer isn’t. In fact, what if they are difficult customers; being demanding and unreasonable. What then? Do you yell back or ignore? Anyone who has worked in customer service can...